Our Home Selling System
Our innovative Home Selling System was developed to provide you with an enriched, personalized experience. It was designed for a consistent and proven method in preparing your home for sale, pricing your home appropriately, and get the word out to as many prospective buyers as possible. The goal of this guide is to help you learn how we help you sell your home quicker and for a higher price.
- Identify the Buyer
When you hire us to sell your home, we will identify your ideal buyer and then develop and implement a tailored home marketing program designed to reach them. By utilizing our unique analytical tools and some of the most advanced technology, we are able to target the exposure of your home and our marketing efforts towards the buyers most likely to purchase your home.
We provide you with the tools, guidance and strategies they need to outperform in today’s market. Our pricing approach stems from our use of our analytical tools. We utilize market reports, pricing models and buyer profiles to aid in our approach. These tools allow us to provide our sellers with valuable intel on real estate trends.
- Property Prep
Your home is your brand…a brand that we take to heart. We identify aspects of your home that appeal to the most buyers and accentuate those features through our marketing. With our understanding of home trends and lifestyles, we can advise you on what appeals to today’s buyers and what is working for other sellers.
Our marketing approach is both powerful and flexible. Each strategy is personally customized to target specific audiences and highlight the appeal of each home and neighborhood. We apply a lifestyles approach with professional photography and videography. We also utilize specific tools to help buyers visualize and experience your home so they can feel like it is their own.
Our Home Selling System was developed to get your home in front of as many potential buyers as possible. Each home receives a custom tailored plan to match your selling goals. Our reach is extensive and unparalleled because we invest heavily in social networking advertising, web, email, direct mail, and print campaigns that feature your listing in all of the places where buyers are looking. The strength of our strategy is integrating all forms of media so that they collectively work towards targeting the right buyers. Your home is our brand and we take great care with brand placement.